The drive for sustainability is reshaping industries across the board, and the digital printing realm is no exception. Modern companies like ICON are leading the charge, merging technological advancement with environmentally conscious practices to deliver outstanding results. In this digital age, it's not only about producing vivid visuals but doing so responsibly. Here are five sustainable practices currently transforming ICON's industry:
Instead of relying on one-size-fits-all packaging solutions, innovative companies are using advanced machinery to create custom boxes tailored to each product's dimensions. This practice significantly reduces material wastage, ensuring that every square inch of cardboard or packaging material is utilized efficiently. It's a simple yet effective step that showcases a commitment to reducing waste in every process.
This refers to the use of latex inks to produce backlit displays, replacing older, more environmentally harmful methods. Unlike solvent-based inks, latex inks are water-based, making them more environmentally friendly. They do not release harmful volatile organic compounds (VOCs) into the atmosphere, making the printing process cleaner and safer for both the environment and printing professionals. Not only is this form environmentally friendly but for many businesses, latex can save time on production thanks to faster drying times that solvent-based inks can’t compete with.
Instead of viewing digital media and print as two separate entities, leading businesses are integrating them for a seamless brand experience. QR codes on prints, augmented reality triggers, or NFC tags are just a few examples. This approach not only optimizes resources but also enhances user engagement. When print is combined with digital elements, its relevance and utility can be extended. For example, a poster with a QR code can be updated digitally without needing to be reprinted. When consumers interact with printed materials that offer a digital component, it creates a holistic brand experience while making the most of both digital and physical resources.
The shift towards materials that are recyclable, biodegradable, or sourced responsibly. This can range from the paper and inks used in printing to the finishes applied to printed products. Such materials significantly reduce the environmental footprint of each printed item. When companies choose sustainable sources, they support a larger eco-friendly ecosystem, promoting responsible forestry, reduced emissions, and decreased toxins in the environment.
Modern printers, like those used by ICON, are designed with energy efficiency in mind. They consume less power, have faster warm-up times, and produce less waste. Energy-efficient machinery not only reduces operational costs but also curtails greenhouse gas emissions. By integrating these devices, companies send a clear message about their dedication to environmental responsibility.
In the age of digital integration and a renewed emphasis on sustainability, companies like ICON are setting the gold standard. By harmonizing digital media techniques with green printing practices, they are ensuring that the industry moves forward responsibly, creating a sustainable future for all stakeholders. When considering your printing needs, reflect on these practices, and how they align with today's values
