ICON has been a long-time partner with Hudson’s Bay for many years and has continuously collaborated on many projects including a selection of those completed around the holiday season. This year, ICON Visual & ICON Media collaborated on 2 separate projects for Hudson’s Bay transforming both the interior and exterior of their flagship store on Queen St. West in Toronto into a winter wonderland. As we have done for the past several years, ICON Media installed LED videowalls in their window displays with custom content matching their Holiday animatronics. To bring the festivities indoors, ICON Visual produced vinyl wraps, wall décor, and retail signage to create the ultimate Christmas shopping destination. The goal of this project was to mimic a cozy indoor space resembling a ski lodge, where the ambiance is rustic comparable to a cottage in the winter. ICON Visual achieved this goal by wrapping the surrounding walls with realistic wood-like vinyl wraps and hanging moose-heads, antlers and lights made from cardboard. In addition, ICON Media installed a fireplace LG TV to give shoppers that cozy and warm feeling as a chance to escape the gloomy and cold winter in the city. This amazing collaboration is up for the holidays and is already a customer favourite. ICON is proud of all the work we do in partnership with Hudson’s Bay and look forward to seeing what we come up with in the New Year.
ICON has been a long-time partner with Hudson’s Bay for many years and has continuously collaborated on many projects including a selection of those completed around the holiday season.
This year, ICON Visual & ICON Media collaborated on 2 separate projects for Hudson’s Bay transforming both the interior and exterior of their flagship store on Queen St. West in Toronto into a winter wonderland. As we have done for the past several years, ICON Media installed LED videowalls in their window displays with custom content matching their Holiday animatronics. To bring the festivities indoors, ICON Visual produced vinyl wraps, wall décor, and retail signage to create the ultimate Christmas shopping destination. The goal of this project was to mimic a cozy indoor space resembling a ski lodge, where the ambiance is rustic comparable to a cottage in the winter. ICON Visual achieved this goal by wrapping the surrounding walls with realistic wood-like vinyl wraps and hanging moose-heads, antlers and lights made from cardboard. In addition, ICON Media installed a fireplace LG TV to give shoppers that cozy and warm feeling as a chance to escape the gloomy and cold winter in the city.
This amazing collaboration is up for the holidays and is already a customer favourite. ICON is proud of all the work we do in partnership with Hudson’s Bay and look forward to seeing what we come up with in the New Year.
