In an enchanting blend of beauty and sophistication, world-renowned brand Carolina Herrera has introduced its latest fragrance, “Good Girl Blush”, captivating the senses at Square One Mall. The eagerly awaited scent was officially launched at the glamorous pop-up event at the prominent shopping destination, drawing in shoppers from across the city!

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Partnering with Puig and Sephora Canada, ICON Visual was tasked with building an immersive pop-up, transforming this large space to symbolize the fragrance that captivates both innocence and seduction. Housed with the iconic stiletto-shaped bottle, ICON wanted to mimic the sleek design and glamorous golden accents that the fragrance bottle embodies. This large pop-up attracted perfume enthusiasts and provided the opportunity for individuals to immerse themselves in the world of Carolina Herrera.

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The event was an unparalleled experience for weekend mallgoers and ICON is proud to have created and installed these pieces with such an incredible outcome. It’s safe to say that the pop-up became the epicenter of the fragrance sensation and made a lasting impression in the world of fragrances.